INTIMA ASIA – 03/2009 - (Page 14)

Newer notables AIMER, OUTSIDE THE RENOWNED CHINESE IN INTIMATE THE APPAREL BRAND HAS OPENED ITS FIST STORE CHINA. LOCATED MACAO STORE IS IN TUNE WITH THE BRAND’S AIM TO FOCUS ON PEOPLE AND CREATE A BETTER LIFE. Aimer In 2008 the Chinese intimate apparel brand Aimer decided to step outside the frontiers of China and start distribution of its collections in other Asian countries as well. The first stop of this plan was the opening on December 15th of its monobrand store in Macao, located at the Gran Canal Shoppes at the Venetian Cotai Strip which joins the Grand Canal Shoppes with the Shoppes at The Four Seasons. The store has a lovely warm and inviting feeling in line with the brand’s credo that through beauty life itself becomes more beautiful. Harmony prevails throughout, from the soft beige and cream lacquered walls to the plush rounded seating outside the fitting rooms. Lighting is soft while items are exhibited laid out in glass topped tables, hanging on the walls and on elegant mannequins. Discreet cabinets also provide a stylish design to the layout while metal fixtures throughout give an additional touch of sleekness. Sales assistants at Aimer are professional and provide impeccable customer service making shopping at Aimer a thoroughly enjoyable experience. In three words the Macao store is the embodiment of refinement, fashion and elegance. Aimer - Macao

Table of Contents for the Digital Edition of INTIMA ASIA – 03/2009

Cover
SHOP SCOUTING WORLD WIDE
NEWER NOTABLES - Aimer
- Passionata
- Innée
- Printemps
- Harrods
- Victoria’s Secret
- Tayê
RETAIL NEWS
FW 09/10 TRENDS - Baroque Allure
- Red Passion
- Light & Shadow
- Sweet Glamour
- Sensual Skin
LAUNCHING - Parah, R Crescentini
- Hanro, Grenier
EVENT - Ultralingerie
- Italian Legwear
EXCLUSIVE
INTERVIEW
EXHIBITION UPDATE - Hong Kong Mode Lingerie
- A new deal for ingerie trade shows
CALENDAR
NETWORK EXPRESS
EVENT
PROFILE
BUSINESS NEWS - Simone Pérèle, Wolf
- Maglificio Ripa, Solstiss, Tailor
- LYCRA, Eurojersey, Piave Maitex
- Noyon, Muehlmeier
- Swiss Embroiderers, Ricamificio Paolo, Carvico
FABRIC TRENDS

INTIMA ASIA – 03/2009