JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 50

APPLICATION running shoes

Composites make their own mark in China
Through a collaboration with Chinese athletic wear
start-up Bmai, Covestro developed high-specs running shoes using Maezio™ composite materials in
the shank. The aim was to make products that will
attract serious athletes, but with an equally attractive price tag.

E

ver since the first running shoes
were introduced, it has been a
race for increasingly lighter, more
reinforced and better cushioning materials. Nike, for example, has been using
carbon fibre-based thermoset composites in shanks and soles for a long time.
But, according to German-based materials manufacturer Covestro "these materials have been held back by a lack of
cost-effective and scalable manufacturing processes, driving up the price and
making it difficult to integrate them
into high-volume products".
Under the Maezio™ brand name, the
company distributes continuous fibre-reinforced thermoplastic composites (CFRTP), "which are as strong as
metal yet light, freely formable and can
be recycled at the end of their useful product life. The brand gives us a clear and
strong identity to further expand our expertise in thermoplastic composites", says

David Hartmann, Covestro Senior VP
Growth Ventures. "We believe the new
brand can truly bring value to next-generation products across industries by
delivering a combination of lightweight
construction, specific strengths and finishes at a scale unreachable by advanced
materials today."

the company realized that China was
the largest single market for its products. Therefore, it opened global headquarters in Shanghai in 2011.

Large-scale
production made possible
Maezio™ is based on continuous carbon or glass fibres impregnated with
polycarbonate, thermoplastic polyurethane (TPU) or other thermoplastic resins. From these components,
Covestro produces unidirectional
reinforced tapes and sheets at the production site in Markt Bibart, south
Germany, for further processing by customers. However, the centre of gravity
for Maezio™ thermoplastic composites
is in Asia and, after the global recession,

Covestro-Bmai1 :
Covestro's Maezio is
being used in the shank
of limited-edition running shoes 42K Lite for
the Chinese sportswear
brand Bmai (credit
photo : Bmai)

50

"When I found out about the thermoplastic composites from Covestro, it didn't
take long for me to realize these materials
would be extremely valuable in terms of
technical performance and manufacturability", says Axis Liu, Head of Design
at the Chinese athletic wear start-up
Bmai (必迈). Launched in 2014,
the company, whose name's meaning
in Chinese can be translated as "go
ahead!" and is a Chinese transliteration of "be myself", is located in the
middle of Beijing's largest recreational
park and each employee has a running
goal. Its design studio consists of a team
of designers with experience in the industry, including at the Chinese sportswear giant Li Ning, which is where
Axis Liu started out as a designer. At
Bmai, he is firmly steering the team's
efforts towards making products that
will attract serious athletes, but with an
equally attractive price tag.
Plans were made quickly for creating a
limited edition version of the Mile 42K
Lite, using Maezio™ in the shank - a
support wedged between the in- and
outsole of the shoe that helps stabilize
the runner's feet. "Our business model is
built around making the best possible athletic wear available to as many consumers
as possible. We do this partly by avoiding
traditional distribution channels. Bmai

	 jec composites magazine / November 2020 / SPECIAL ISSUE Sports, Health & Leisure



JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020

Table of Contents for the Digital Edition of JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020

Cover
Edito
Contents
TRENDS
Business - Sports and health: a wealth of opportunities for composites
e-Bike - Uncertainties over Chinese supply chains put pressure on electric bike producers
Opportunities - The Gaming industry asks composites players: are you ready?
PROCESSING
Characterization - Bamboo versus maple from a skateboard manufacturer’s viewpoint
Engineering lntegrated loop technology provides new high strength joints for carbon fibre composites
Additive manufacturing - Disrupting the composite tooling supply chain
Biocomposites - Changing the outdoor hardware industry
APPLICATION
Climbing - A mountain in the middle of the city
Acoustic - The sound of composite violins investigated
Loudspeakers - Best sound in the world
Jewellery - Shine bright like a composite
Travel - Carbon fibre composites give luggage a leg up
Watersports - Closed-loop recycling of epoxy composites
Running shoes - Composites make their own mark in China
Sprinting shoes - Future of sprinting: spikeless CFRTP sprinting shoe
Medical - Advanced composite materials for prosthetic sockets in developing countries
Prostheses - A new way to make prostheses and orthoses
Paralympics - ‘‘The company’s objective is to design a future full of choices”
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Cover
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 2
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Edito
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 4
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 5
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Contents
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Business - Sports and health: a wealth of opportunities for composites
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 8
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 9
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 10
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - e-Bike - Uncertainties over Chinese supply chains put pressure on electric bike producers
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 12
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 13
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Opportunities - The Gaming industry asks composites players: are you ready?
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 15
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 16
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 17
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 18
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 19
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 20
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Characterization - Bamboo versus maple from a skateboard manufacturer’s viewpoint
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 22
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Engineering lntegrated loop technology provides new high strength joints for carbon fibre composites
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 24
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 25
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 26
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Additive manufacturing - Disrupting the composite tooling supply chain
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 28
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 29
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Biocomposites - Changing the outdoor hardware industry
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 31
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Climbing - A mountain in the middle of the city
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 33
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Acoustic - The sound of composite violins investigated
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 35
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 36
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 37
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 38
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 39
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 40
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Loudspeakers - Best sound in the world
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 42
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Jewellery - Shine bright like a composite
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 44
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Travel - Carbon fibre composites give luggage a leg up
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 46
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Watersports - Closed-loop recycling of epoxy composites
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 48
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 49
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Running shoes - Composites make their own mark in China
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 51
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Sprinting shoes - Future of sprinting: spikeless CFRTP sprinting shoe
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 53
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 54
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Medical - Advanced composite materials for prosthetic sockets in developing countries
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 56
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 57
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 58
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 59
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 60
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 61
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Prostheses - A new way to make prostheses and orthoses
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 63
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - Paralympics - ‘‘The company’s objective is to design a future full of choices”
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 65
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 66
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 67
JEC COMPOSITES MAGAZINE - Special Issue Composites for Sports, Health & Leisure - November 2020 - 68
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