Linea Intima Asia - 2nd semester 2011 - (Page 100)

Exhibition update Shanghai Mode Lingerie Takes a Stand Six years after the launching one of the first b to b tradeshows in China, Eurovet’s Shanghai appointment keeps on growing, with 178 fabric and OEM exhibitors for the Interfiliere Asia section and a total of 32 brands lingerie brands for the Shanghai Mode Lingerie section. Intima Asia caught up with Exhibition Manager Marie-Dominique de Fondaumière, just before the 2011 edition. 首的商内衣来，向。最的有178 商衣内衣分。Intima Asia在即来际理Marie-Dominique de Fondaumière 。的 The upcoming Shanghai Mode Lingerie edition will host twentytwo European Lingerie brands, besides the eight Chinese ones. Do you think it is now a better time to enter the Chinese market? 在内衣面料持其，32 内 Historically, Shanghai Mode Lingerie was launched with European brands, many Italians and Americans and a few French brands, exhibiting with the final purpose of implementing themselves in Asia, which we helped them do. While the show used to be linked with Interfiliere, it now stands on its own, as a one of a kind event dedicated to highend lingerie brand. Shanghai Mode Lingerie grew because of the increasing demand, and is now solely dedicated to lingerie to meet the demands of the exhibiting brands. There had been intensive promotion campaigns developed this summer by Leon Exhibition for the launch of another lingerie tradeshow in Shanghai, to take place around the MARIE-DOMINIQUE DE FONDAUMIÈRE 内衣除 8 内衣外，有22 内衣。在入的吗？，内衣的 — 来大利，有入的，我向。面料分联在，在在档内衣面挥。内衣所来持成，全有的需，如，我的全内衣领商的需。天，在内内衣，所的大，。然在来如内的。有？我到关的，我即向所有的表 “ ” 我。利用要的共在内，在来的根如。有的其需要的，我内衣 100

Table of Contents for the Digital Edition of Linea Intima Asia - 2nd semester 2011

Cover
Contents
SHOP SCOUTING WORLDWIDE
- Beneath the Gown
- Pimenta Rosa
NEWER NOTABLES
- Pooh Pooh Bee Doo
- Paris Lingerie
- Prohibido Lingerie
- A la Mode
- Inside Story
RETAIL NEWS
- La Perla Shanghai, Aimer Macau
TETE A TETE
- Jean-Paul Gaultier
BRAND NEW
- Huit, Berlei, Barbara
- Coco Cavaliere, Goodnight Gilda, Desigual, Christian Lacroix
- After Eden, Lejaby
FW 2011-2012 FASHION TRENDS 2011-2012
THE GUEST
- Private Shop
EVENTS
- Lise Charmel
- Wacoal
- Maniform
- Ordifen
- Triumph Inspiration
AWARDS
- Lycra
SPECIAL REPORT
- Shapewear: the trend offices speak out
INTERVIEW
- Chantelle
- Kunert
- Sakae Lace
- Elastic
EXPERT
- Bad Girls Wear Black (Underwear)
- China Briefing: A Bid for China’s Worth
EXHIBITION UPDATE
- Shanghai Mode Lingerie Takes a Stand
FABRIC NEWS
- Eurojersey, Jersey Lomellina, Iluna
NETWORK NEWS EXPRESS
- News from the Network Dessous's ten magazines worldwide

Linea Intima Asia - 2nd semester 2011